We are a collection of teachers, educators, and students who all believe in the potential of every school, every teacher, and every student. We aim to use the power of video within schools and between schools to push mindsets, share best practices, and spark conversations that push educators to intentionally reflect on academic instruction and school wide culture.

What 100% Means to Me

Video example: Using Momentum

Watch Our Videos!  or  

What Do We Do?

We believe video can be a game changer in closing gaps between schools by showing what's possible for all students. It helps us know how high the bar should be, and presents it in a way that challenges us to learn, grow and replicate.

Film Incredible Teachers & Schools.

We define 'incredible' by the results teachers get from their students. Consistently. By selecting high-performing schools, with proven student results, we are able to analyze the actions and mindsets that lead to these results.

Highlight Strategies & Best Practices.

Next we take all this raw footage and spend days and weeks watching, analyzing and editing it down into short (1-3 minutes) video clips.

Replicate Awesome.

We know what's happening in these classrooms is not magic or luck. It's a product of hard work, critical thought, and disciplined reflection. Clips are tagged and organized in alignment with the Framework for 100%, making it easy for you to search and find the exact clips that will most benefit the growth of your teachers. In addition, brilliant teachers and experts have developed Professional Development Modules (or mini-courses) for us, providing teachers exactly the guidance they need for meaningful self study, reflection and practice that lead to effective implementation.

Framework For 100%

In order to maximize the impact of video captured from high performing schools, we recognize the importance of using a common language around best practices. We did not create many of these terms, as brilliant educators have been collectively developing this language for many years. We have, however, tweaked in places we found names missing for common techniques we were seeing in the videos we collected. These tags are not limited to instruction, but extend to the five ‘Big Buckets’ that we consider essential for a school to become truly excellent.

Within each bucket we continue to narrow down skills so they become concrete, replicable, and teachable. This allows seemingly difficult and complex skills to be accessed by educators at all levels. Additionally, the Framework for 100% allows educators to strategically target smaller skills and videos within our large video library, that collectively will maximize growth for both teachers and leaders.

Instruction Classroom Management Culture Teacher Development School Leadership
  • Planning
  • Content
  • Instruction
  • Execution
  • Rigor
  • Questioning
  • Systems & Routines
  • Carrots
  • Addressing Behavior
  • Student Culture
  • Classroom Culture
  • Character Development
  • Student Mindset
  • Staff Culture
  • Teacher Mindset
  • Building Relationships
  • Recruitment and Selection
  • Rookie Training
  • Professional Development
  • Data Meetings
  • Observations
  • Staff Communication
  • Team Building
  • Morale
  • Parent Communication
  • Student Management

The Power of Nonverbal Communication

Sep 22, 2014

Janice Smith

While it is certainly necessary to speak in our classrooms when teaching and correcting student behavior, I find it just as fascinating to study how teachers take advantage of nonverbal cues. Giving directions, correcting students, encouraging students, and simply physical proximity. All of these can be used to improve talk ratio, increase clarity, and send the message to students that we care about them while also serious about holding them accountable to high expectations.


Sweating the Small Stuff

Sep 13, 2014

Janice Smith

1)  We're integrating a great new tool we discovered from EdPuzzle, which allows you to add questions (CFU's) or comments right in the video.  This also lets us keep these emails a whole lot shorter :)  (A piece of feedback we've been working on for some time, but struggle with since teaching is so complex and fascinating!)  So if you're one of those who reads this email every week but rarely clicks on the link, this might be the week to click!


Donuts & Coffee: Help Us Help You

Sep 12, 2014

Janice Smith

Donuts & Coffee.  Who doesn’t love them?  Add in a little healthy competition between all our Mission 100% schools, and hopefully we’ve got something to catch your interest on a Thursday afternoon.


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