ABOUT MISSION 100%

Mission 100% is an online video library and platform, with over 2,000 short, targeted observation clips from real classrooms that highlight best teaching practices. We believe that practice based teacher development is the most efficient and effective way to develop great teachers, but relies on clear exemplars to calibrate the bar high, and provide teachers with clear desired outcomes.


We also love partnering with schools and networks to begin building their own libraries. Please contact us for more information!

What 100% Means to Me

Video example: Aggressively Monitoring

Watch Our Videos!  or  

What Do We Do

Film Incredible Teachers & Schools.

We define ‘incredible’ by the results teachers get from their students. Consistently. We are then able to analyze actions and mindsets that lead to these results.


We find and capture these teachers by partnering with schools, networks and districts who are eager to codify best practices internally.

Highlight Strategies & Best Practices.

Next we take all this raw footage and spend days and weeks watching, analyzing and editing it down into short (1-3 minute) video clips.


When partnering with schools and networks this saves them a lot of hard work, while also allowing us to build a diverse library of teachers from across the country.

Replicate Awesome.

Clips are then organized and tagged on our platform, built for easy communication, collaboration, and organization. We believe this is a crucial part of using video in teaching training, making it easy to implement into current coaching practices.

Framework For 100%

Our Framework is how we communicate around the best practices we see both in classrooms and in our footage. We did not create many of these terms, as brilliant educators have been collectively developing this language for many years. We also recognize that many schools and networks have developed their own frameworks, which can be used on Mission 100% to tag and organize any videos uploaded within your network.


You can find a full Framework for browsing inside the Mission 100% library. Check it out.

Instruction Classroom Management Culture Teacher Development School Leadership
  • Planning
  • Content
  • Instruction
  • Execution
  • Rigor
  • Questioning
  • Systems & Routines
  • Carrots
  • Addressing Behavior
  • Student Culture
  • Classroom Culture
  • Character Development
  • Student Mindset
  • Staff Culture
  • Teacher Mindset
  • Building Relationships
  • Recruitment and Selection
  • Rookie Training
  • Professional Development
  • Data Meetings
  • Observations
  • Staff Communication
  • Team Building
  • Morale
  • Parent Communication
  • Student Management

Teacher Organization

Mar 20, 2017

Janice Smith

Teacher organization, and organization systems, are often the unsung hero of great classrooms.  We rarely notice them when observing great teachers in action, and they are often hidden behind the scenes.  But when done well they allow your classroom to run like a well-oiled machine, and you to focus on what's most important.

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The Power of Positivity

Mar 13, 2017

Janice Smith

There are certainly some times of the school year that are harder than others.  October, February, that stretch right before Spring Break... I'm sure some of you reading this can relate.  And it was those times that I found myself disciplining more often, and smiling less often.  While sometimes it can be a tough time of year for our students as well, if I had to guess that ratio had more to do with my own perspective than it did with their choices.

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Making Good Use of Transition Time

Feb 27, 2017

Janice Smith

I've seen tight transitions in a lot of classrooms.  Students are doing what they're supposed to, they're putting things away, getting out new things, moving around the classroom... you get the idea.  The question I often ask is why they're doing it.

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