ABOUT MISSION 100%

Mission 100% is an online video library and platform, with over 900 short, targeted observation clips from real classrooms that highlight best teaching practices. The platform encourages staff collaboration, study, practice and implementation in order to drive student results.


We also love helping individual schools and networks to begin building their own libraries, both with custom filming projects as well as consulting. Please contact us for more information!

What 100% Means to Me

Video example: Using Momentum

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What Do We Do

Film Incredible Teachers & Schools.

We define ‘incredible’ by the results teachers get from their students. Consistently. We are then able to analyze actions and mindsets that lead to these results.


We find, travel and discover great teachers constantly. We also partner with networks and organizations to design and develop their own custom filming projects.

Highlight Strategies & Best Practices.

Next we take all this raw footage and spend days and weeks watching, analyzing and editing it down into short (1-3 minute) video clips.

Replicate Awesome.

Clips are then organized and tagged with the Framework for 100%, making it easy for you to search and find the exact clips that will most benefit the growth of your teachers. We also tag with other frameworks while collaborating with schools and organizations who are working to build their own libraries using our platform.

Framework For 100%

Our Framework is how we communicate around the best practices we see both in classrooms and in our footage. We did not create many of these terms, as brilliant educators have been collectively developing this language for many years.


See below for the five ‘Big Buckets’, as well as the categories and tags that fall within each. You can find a full Framework for browsing inside the Mission 100% library. Check it out.

Instruction Classroom Management Culture Teacher Development School Leadership
  • Planning
  • Content
  • Instruction
  • Execution
  • Rigor
  • Questioning
  • Systems & Routines
  • Carrots
  • Addressing Behavior
  • Student Culture
  • Classroom Culture
  • Character Development
  • Student Mindset
  • Staff Culture
  • Teacher Mindset
  • Building Relationships
  • Recruitment and Selection
  • Rookie Training
  • Professional Development
  • Data Meetings
  • Observations
  • Staff Communication
  • Team Building
  • Morale
  • Parent Communication
  • Student Management

Previewing a Text

Apr 20, 2015

Janice Smith

Guided reading is something we are constantly talking to teachers, coaches and school leaders about.  So we've recently begun creating collections specifically focused on this part of literacy.  (Haven't seen our Collections before?  Take a second to check them out.  If you've tried out the site before, and want to check it out again to see all the changes/updates, just shoot me an email at janice@mission100percent.com.  We'd love to give you another 2-week trial.)  Soon we'll have a collection for each part of Guided Reading, but right now we have one that provides at least 1-2 examples for each part.

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Knowledge Gaps

Apr 13, 2015

Janice Smith

Making material 'sticky' is something every teacher thinks about, as mastery is about more than just an exit ticket at the end of class and an assessment at the end of the unit.  If mastery is gone before the start of the next year, or even the next unit, we haven't actually made any progress.   One way to do this is by intentionally creating knowledge gaps at the start of a lesson.  By building students intrigue, and desire to obtain the knowledge they need in order to solve a problem, not only builds relevance of the content they’re about to learn,

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Instant Data Collection

Apr 2, 2015

Janice Smith

Just to be clear, this week's Video of the Week is in no way sponsored by or paid for by Promethean.  We just happened to capture a teacher who loves their tools, and think it's a pretty great way to highlight one way to integrate technology to better understand student mastery, and respond in the moment.

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