Mission 100% is an online video library and platform, with over 2,000 short, targeted observation clips from real classrooms that highlight best teaching practices. We believe that practice based teacher development is the most efficient and effective way to develop great teachers, but relies on clear exemplars to calibrate the bar high, and provide teachers with clear desired outcomes.

We also love partnering with schools and networks to begin building their own libraries. Please contact us for more information!

What 100% Means to Me

Video example: Aggressively Monitoring

Watch Our Videos!  or  

What Do We Do

Film Incredible Teachers & Schools.

We define ‘incredible’ by the results teachers get from their students. Consistently. We are then able to analyze actions and mindsets that lead to these results.

We find and capture these teachers by partnering with schools, networks and districts who are eager to codify best practices internally.

Highlight Strategies & Best Practices.

Next we take all this raw footage and spend days and weeks watching, analyzing and editing it down into short (1-3 minute) video clips.

When partnering with schools and networks this saves them a lot of hard work, while also allowing us to build a diverse library of teachers from across the country.

Replicate Awesome.

Clips are then organized and tagged on our platform, built for easy communication, collaboration, and organization. We believe this is a crucial part of using video in teaching training, making it easy to implement into current coaching practices.

Framework For 100%

Our Framework is how we communicate around the best practices we see both in classrooms and in our footage. We did not create many of these terms, as brilliant educators have been collectively developing this language for many years. We also recognize that many schools and networks have developed their own frameworks, which can be used on Mission 100% to tag and organize any videos uploaded within your network.

You can find a full Framework for browsing inside the Mission 100% library. Check it out.

Instruction Classroom Management Culture Teacher Development School Leadership
  • Planning
  • Content
  • Instruction
  • Execution
  • Rigor
  • Questioning
  • Systems & Routines
  • Carrots
  • Addressing Behavior
  • Student Culture
  • Classroom Culture
  • Character Development
  • Student Mindset
  • Staff Culture
  • Teacher Mindset
  • Building Relationships
  • Recruitment and Selection
  • Rookie Training
  • Professional Development
  • Data Meetings
  • Observations
  • Staff Communication
  • Team Building
  • Morale
  • Parent Communication
  • Student Management
Strong lesson differentiation can be something that's challenging to capture on video, as much of it happens behind the scenes. It also is a cycle, with several moving parts:


Systems Behind Data Driven Instruction

May 1, 2017

Janice Smith

A couple months ago we created two collections focused on data ('Data Driven Instruction (Theory)' and 'Data Driven Instruction (Practice)').  In the conversation around this topic, one piece that isn't discussed enough is the systems we create to make data driven instruction more meaningful, and ultimately less time consuming.  Making sure that every lesson, classwork and homework is aligned to an objective that you're ultimately measuring mastery of (both formally and informally) is no small task, and creating systems around this not only makes it more manageable that year, but also easier for you to find and improve on moving


Addressing Misbehavior

Apr 17, 2017

Janice Smith

Minor misbehavior (and the best ways to address it), is something we get asked about a lot here at Mission 100%.  That's likely because video examples tend to be most helpful for newer teachers, and minor misbehavior is something a lot of us deal with in our early years of teaching.  That said, it's a tricky one to capture on video for several reasons:


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