ABOUT MISSION 100%

Mission 100% is an online video library and platform, with over 2,000 short, targeted observation clips from real classrooms that highlight best teaching practices. We believe that practice based teacher development is the most efficient and effective way to develop great teachers, but relies on clear exemplars to calibrate the bar high, and provide teachers with clear desired outcomes.


We also love partnering with schools and networks to begin building their own libraries. Please contact us for more information!

What 100% Means to Me

Video example: Aggressively Monitoring

Watch Our Videos!  or  

What Do We Do

Film Incredible Teachers & Schools.

We define ‘incredible’ by the results teachers get from their students. Consistently. We are then able to analyze actions and mindsets that lead to these results.


We find and capture these teachers by partnering with schools, networks and districts who are eager to codify best practices internally.

Highlight Strategies & Best Practices.

Next we take all this raw footage and spend days and weeks watching, analyzing and editing it down into short (1-3 minute) video clips.


When partnering with schools and networks this saves them a lot of hard work, while also allowing us to build a diverse library of teachers from across the country.

Replicate Awesome.

Clips are then organized and tagged on our platform, built for easy communication, collaboration, and organization. We believe this is a crucial part of using video in teaching training, making it easy to implement into current coaching practices.

Framework For 100%

Our Framework is how we communicate around the best practices we see both in classrooms and in our footage. We did not create many of these terms, as brilliant educators have been collectively developing this language for many years. We also recognize that many schools and networks have developed their own frameworks, which can be used on Mission 100% to tag and organize any videos uploaded within your network.


You can find a full Framework for browsing inside the Mission 100% library. Check it out.

Instruction Classroom Management Culture Teacher Development School Leadership
  • Planning
  • Content
  • Instruction
  • Execution
  • Rigor
  • Questioning
  • Systems & Routines
  • Carrots
  • Addressing Behavior
  • Student Culture
  • Classroom Culture
  • Character Development
  • Student Mindset
  • Staff Culture
  • Teacher Mindset
  • Building Relationships
  • Recruitment and Selection
  • Rookie Training
  • Professional Development
  • Data Meetings
  • Observations
  • Staff Communication
  • Team Building
  • Morale
  • Parent Communication
  • Student Management

A Guide to Guided Reading

Jul 26, 2016

Janice Smith

Perhaps the most frequently asked for videos revolve around Guided Reading.  So it comes as no surprise we've talked about this one more than once.

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Building a Strong Risk Culture

Jul 18, 2016

Janice Smith

Here at Mission 100% we fully believe that strong student achievement begins with teacher mindset. The right teacher mindset about kids, and their students' ability and desire to achieve at high levels, has a huge impact on the culture they build in their classrooms throughout the year.  And while this is certainly an ongoing process, the beginning of the year is the best time to both think strategically about the messages that want to send to kids, and intentionally plan how you will be doing this.

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Campus Wide Backwards Planning

Jul 5, 2016

Janice Smith

For many of us, summer= Quadrant 2 time.  Without the urgent to-do items that pop up daily when students are in school, summer gives us the rare opportunity to spend more time thinking & planning long term, rather than day to day.  So this week's Video of the Week actually comes from a Collection we created called 'Course Planning: Scope & Sequence'.  This collection features a variety of videos on how teachers think & approach their long term plans prior to the start of the year.

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