ABOUT MISSION 100%

Mission 100% is an online video library and platform, with over 1,200 short, targeted observation clips from real classrooms that highlight best teaching practices. We believe that practice based teacher development is the most efficient and effective way to develop great teachers, but relies on clear exemplars to calibrate the bar high, and provide teachers with clear desired outcomes.


We also love partnering with schools and networks to begin building their own libraries. Please contact us for more information! (This last sentence should be a link that prompts them to email janice@mission100percent.com with the subject line: Filming Partnership)

What 100% Means to Me

Video example: Using Momentum

Watch Our Videos!  or  

What Do We Do

Film Incredible Teachers & Schools.

We define ‘incredible’ by the results teachers get from their students. Consistently. We are then able to analyze actions and mindsets that lead to these results.


We find and capture these teachers by partnering with schools, networks and districts who are eager to codify best practices internally.

Highlight Strategies & Best Practices.

Next we take all this raw footage and spend days and weeks watching, analyzing and editing it down into short (1-3 minute) video clips.


When partnering with schools and networks this saves them a lot of hard work, while also allowing us to build a diverse library of teachers from across the country.

Replicate Awesome.

Clips are then organized and tagged on our platform, built for easy communication, collaboration, and organization. We believe this is a crucial part of using video in teaching training, making it easy to implement into current coaching practices.

Framework For 100%

Our Framework is how we communicate around the best practices we see both in classrooms and in our footage. We did not create many of these terms, as brilliant educators have been collectively developing this language for many years. We also recognize that many schools and networks have developed their own frameworks, which can be used on Mission 100% to tag and organize any videos uploaded within your network.


You can find a full Framework for browsing inside the Mission 100% library. Check it out.

Instruction Classroom Management Culture Teacher Development School Leadership
  • Planning
  • Content
  • Instruction
  • Execution
  • Rigor
  • Questioning
  • Systems & Routines
  • Carrots
  • Addressing Behavior
  • Student Culture
  • Classroom Culture
  • Character Development
  • Student Mindset
  • Staff Culture
  • Teacher Mindset
  • Building Relationships
  • Recruitment and Selection
  • Rookie Training
  • Professional Development
  • Data Meetings
  • Observations
  • Staff Communication
  • Team Building
  • Morale
  • Parent Communication
  • Student Management

Physical Space in a Literacy Classroom

Jul 6, 2015

Janice Smith

During the summer we often spend a lot of time thinking about both our long term academic plans for the year, as well as our classroom culture and physical space.  So this week we've created a brand new Collection for you (live on the site!) called 'Physical Space in a  Literacy Classroom'.  We think this collection of videos from Emily Cirino's MS English classroom will help get your creative juices flowing about how to use the walls to reinforce academics, help support classroom routines, as well as build a strong classroom culture centered around a love of reading.

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Silly to Serious

Jun 29, 2015

Janice Smith

When observing elementary classrooms we often see fun chants, dances and songs. Great ways to engage students, give them a chance to move around and get some of that energy out, and in the best cases master content.  And in all cases where these are executed well, we watch teachers quickly transition students from silly to serious.  One of my favorite teachers, and now the incredible school leader of Chicago Collegiate, Beth Napleton once told me that in a well-managed classroom the teacher is like a conductor.  It isn't about how quiet they can keep the room at all times,

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Making Rigor Real

Jun 21, 2015

Janice Smith

You may recall the clip we highlighted several weeks ago from Erica Lapen's classroom at YES Prep Brays Oaks in Houston.  In it you saw the many ways in which she provides constant feedback to her students, and them to each other, in the spirit of constant growth, and a push towards more rigorous, college-level discussion and writing.

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